Menu Sidebar
Menu

Business

Screen Shot 2015-03-25 at 12.09.18 PM

Making the Plugin Installer Easier for Premium Products

This morning I helped a new customer of Sprout Invoices install his recently purchase pro version. The customer didn’t know that the plugin they just purchased needed to be installed, instead they expected to input their new license key and the Pro features of SI would be enabled with the free version of Sprout Invoices already installed; along with […]

E-Mail Marketing for the Win! I hate myself…

If that is your reaction to someone saying “email marketing” or “drip email marketing” I want to be your friend, I have the same reaction too but I’m going to get through this… …and before I go into how I’m using Customer.io for Sprout Apps, I’d like to share some personal history about why I had thought the only way for […]

The Case for Using Single Licenses and How to Implement with Easy Digital Downloads & Software Licensing

At Sprout Apps I wanted Sprout Invoices to be the only product that had a license, with all add-ons (or extensions) using that license to receive automatic updates (or validate against). This provides a lot of benefits, mainly:  a better customer experience, and improved recurring sales. If you’re not with me, consider your customer’s point […]

logo vert gradient solid background

2014, Opportunity Loss

I hoped to write a “2014 Review” post last Thursday (the 1st) but I took the family to Knott’s instead — balance, ‘m I right? Honestly, I had plenty of time to write this post, it’s not like I didn’t know how things were going weeks before. The real problem wasn’t time, it’s that while I have […]

Refunds

Over at Sprout Apps I respect our customers and I try to make that as clear as possible in our Terms. However, there’s one condition: we ask, no expect, respect in return. Today I’ve been dealing with a customer that’s having a bit of buyers remorse. They’ve learned that their sales staff doesn’t want to use Sprout Invoices and […]

Transitioning from Services to Products is Hard

When writing my travel+productivity woes I found myself thinking about reevaluating what I deemed as a “product day”. In the past I could easily look back at the end of the day (or week) and see something tangible to judge. Even without billable hours to evaluate, I could look at the functionality/features/code I created and judge progress and easily […]

Travel Hangovers & Productivity

I’m finding that I’m not nearly as productive the days surrounding my travel; which sucks because I’ve been traveling since the beginning of September and I won’t be finished for another few weeks. Don’t get me wrong though, I’ve enjoyed the time off with family and friends; maybe too much since I’m rather unmotivated to jump back into […]

EDD Recurring Payments & Discounts: Proposal

Pricing a premium plugin is hard. I’ve written publicly about the multiple pricing options for Sprout Invoices and after this weekend at WordCamp LAX talking to a lot of great people, I’ve already concluded improvements to streamline and simplify purchasing are needed. However, the pricing structure won’t change anytime soon, even if EDD discount codes don’t like it. For the upcoming WordCamp and WPAPPStore promotions I need to […]

Please don’t “Go Big”, Just be Successful

This tweet really bothered me when I first read it this afternoon. If you're in business and have no intention of going big, just go work for someone else. Seriously. — Justin Sainton (@JS_Zao) August 29, 2014 Personally, I don’t want anyone to be discouraged from going on on their own. I don’t know where […]

Catching up in the WordPress Community

I have been releasing plugins and themes since the early days (~1.0) and I’ve been doing professional WordPress development for 6 years, but I only recently realized that I’ve become out of loop with the WP community. There’s so many new sub-groups: premium sellers, WP agencies and a ton of shops. Looking back (beyond 6 years ago) I fit into a few […]

Older Posts

Dan Cameron

I build stuff with WordPress

I'm currently building Sprout Apps to help small businesses and freelancers running WordPress.