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dancameron

I'm on twitter @dancameron and this is my site so you'll want to read my about page too.

Business

Big Man, Freshbooks

Update: A rep from Freshbooks reached out to me days after this post, and we started a conversation that led to me talking with with their SEM lead. They said the bids on the “Sprout Invoices” term was unintentional and an automated process via broad match and keyword insertion; I don’t completely agree that it was fully automated knowing a little about […]

Why our Refund Rates being so High isn’t Alarming (or Terrible)

James Laws asked me last week for my “lifetime refund percentage” (over at Sprout Apps) so he could get a general feel for our industry. He briefly mentioned his percentage was sub-5% which gave me pause, my immediate reaction was to think I’m doing something wrong; even though (at the time) I didn’t know my numbers. Knowing SA’s refunds were much higher I dug into the […]

Lazy Daze

Today, after a major release of a Sprout App, I relax, only handling support. A tradition since the days of freelancing, when after a major project was launched I’d go play golf, or play with the kids. Today, it’s uncomfortable. I just have so much to do; Sprout Invoices’ next release keeps growing with “must do” features […]

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Making the Plugin Installer Easier for Premium Products

This morning I helped a new customer of Sprout Invoices install his recently purchase pro version. The customer didn’t know that the plugin they just purchased needed to be installed, instead they expected to input their new license key and the Pro features of SI would be enabled with the free version of Sprout Invoices already installed; along with […]

E-Mail Marketing for the Win! I hate myself…

If that is your reaction to someone saying “email marketing” or “drip email marketing” I want to be your friend, I have the same reaction too but I’m going to get through this… …and before I go into how I’m using Customer.io for Sprout Apps, I’d like to share some personal history about why I had thought the only way for […]

The Case for Using Single Licenses and How to Implement with Easy Digital Downloads & Software Licensing

At Sprout Apps I wanted Sprout Invoices to be the only product that had a license, with all add-ons (or extensions) using that license to receive automatic updates (or validate against). This provides a lot of benefits, mainly:  a better customer experience, and improved recurring sales. If you’re not with me, consider your customer’s point […]

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2014, Opportunity Loss

I hoped to write a “2014 Review” post last Thursday (the 1st) but I took the family to Knott’s instead — balance, ‘m I right? Honestly, I had plenty of time to write this post, it’s not like I didn’t know how things were going weeks before. The real problem wasn’t time, it’s that while I have […]

Refunds

Over at Sprout Apps I respect our customers and I try to make that as clear as possible in our Terms. However, there’s one condition: we ask, no expect, respect in return. Today I’ve been dealing with a customer that’s having a bit of buyers remorse. They’ve learned that their sales staff doesn’t want to use Sprout Invoices and […]

Transitioning from Services to Products is Hard

When writing my travel+productivity woes I found myself thinking about reevaluating what I deemed as a “product day”. In the past I could easily look back at the end of the day (or week) and see something tangible to judge. Even without billable hours to evaluate, I could look at the functionality/features/code I created and judge progress and easily […]

Travel Hangovers & Productivity

I’m finding that I’m not nearly as productive the days surrounding my travel; which sucks because I’ve been traveling since the beginning of September and I won’t be finished for another few weeks. Don’t get me wrong though, I’ve enjoyed the time off with family and friends; maybe too much since I’m rather unmotivated to jump back into […]

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Dan Cameron

I build stuff with WordPress

I'm currently building Sprout Apps to help small businesses and freelancers running WordPress.